The Top Website Usability Tools List Website usability is vital for SEO and for converting visitors into customers.  It’s not enough to rely on your own feelings about the website you need unbiased input into the various usability elements of ...

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The Value of Online Reviews for Business Owners Guest post by Julie Ferlisi, Owner of The Write Approach Professional Services For over 20 years, digital marketing has provided more ways to do business, and a greater awareness of product and ...

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Maybe you’ve heard of remarketing advertising but aren’t really sure what it is, how it works, and how it would benefit your business. This remarketing infographic will provide answers to all these questions. Speak Visually. Create an infographic with Visme ...

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Can Reviews Affect Your SEO Rankings? Do reviews affect your SEO rankings?  How do they affect your SEO rankings?  What can your business do to benefit from more and better reviews?  You already know that local SEO is the name ...

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What’s Changing with Google (and How It Affects You) Recently announced Google changes will effect your business.  But trying to pin down Google’s algorithm is a little like trying to nail Jell-O to a wall. Why would you even try? ...

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Is Your Website Optimization Getting the Job Done? Your Google ranking is undeniably important, and your website optimization is critical to ranking well. In fact, research shows that more than half of Google’s traffic goes to the top three ranked ...

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Do Google Reviews Help Your SEO? – SEO Guide Series The SEO Guide Series is a series of articles that will help you navigate the ever-changing world of Search Engine Optimization and start to leverage it to positively impact your businesses bottom line.  ...

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Considering a Website Redesign? Questions to ask before you update your website It’s that time (in fact its past time and you know it), your website needs to be refreshed or needs an entire website redesign. You compare your online ...

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Is Your Website Secure? Google recently announced that they will begin informing visitors to your website that it’s not secure if it is not HTTPS compliant. This continues to reinforce Google’s emphasis on security when ranking websites as this has ...

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Do a search for your name, your company name, your product or service names. Whatever you find on page one in the Google SERPs amounts to a significant collage of how your brand is seen in the wild today. See, ...

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For local businesses, showing up on page one is a must - showing up in the Google 3-pack (or whatever it is called this week) can be the difference between thriving and merely surviving.  Let's dig deeper into local SEO secrets ...

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How do you get your content to rank on Google? Optimizing your website and content for SEO is vital to rank higher on search engines, but it’s often misunderstand, today I share a great blog post by John Jantsch of ...

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